With over a billion active users, Facebook is one of the most successful social media platforms to ever exist.
However, your data is being taken and sold like you have no idea, even if you don’t have a facebook account!?
Mark Zuckerberg, the social network’s CEO, has come under major scrutiny. This comes after Zuckerberg faced a two-day hearing in front of US Congressional Committees. His hearing comes after it was discovered that a political consultancy hired by Donald Trump’s 2016 presidential campaign, Cambridge Analyltica, harvested the data of millions of Facebook users.
Testifying before a joint hearing of the Senate Judiciary and Commerce Committees on April 10, and then before a House Panel on April 11, further shocking news surfaced.
Allegedly Facebook tracks users from device to device. Information is collected on what websites people visit, what apps they use to who and what you connected to and even goes as far as to gather information on people’s physical locations and phone call logs on Android smartphones. It does not end there. Facebook even gathers online activity from people who don’t even have Facebook accounts! Yes, even those who are “beating the system” are recorded by the social media giant.
Zuckerberg initially claimed he didn’t know what shadow profiles were, a term used to describe Facebook’s collection of data from people through inboxes and smartphones. However, he reluctantly admitted Facebook gathered information on individuals who aren’t signed up for Facebook. This, he claims, is done for “security purposes”.
During the hearing, Zuckerberg declined to acknowledge if Facebook’s ad system and products are informed of all the information gathered both on and off the social media platform. Attempting to dodge questions posed to him.
Zuckerberg apologised profusely during the two-day hearing, but how will Facebook protect its users’ privacy in the future? How will the social media platform recover from the accusations of privacy invasion through collecting data? Will it even impact them?
Escaping relatively unscathed from the hearing, Zuckerberg has a lot of work to repair the damage caused through the hearings as now the fire has been lit.
Now to throw a spanner in the works, Facebook is a trading business within a monster industry. This means it is not a forced service from the Government nor is it compulsory to use them. Thus, if one signs up to facebook and accepts their t’s and c’s, well then you are agreeing to data collection etc.
What are your thoughts on the situation? Do you think Mark Zuckerberg has the right to collect data? Do people need to be more selective on what they share on social media? What are you thoughts on Facebook keeping tabs on what websites people visit?